It’s one thing to write your articles on the web, but it’s a whole new thing learning how to promote your content where it will attract readers. There are endless ways to promote yourself on the web without selling out, so we’re going to take a look at the easiest ways to get traffic to your blog, website or article.
Your Social Media
If you have Facebook, Twitter, Linkedin, StumbleUpon, and other social networking sites, use them as a way to promote your articles. Use keywords, hashtags and professionalism to build your credit. Create a Facebook page for writing, and invite your readers to join you so they can stay updated on your activity. Digg is a great link sharing social network, You can ‘thumbs up’ articles, and the more popular the links the higher they will be on digg.
You can use a sharing platform that many article websites, such as Examiner.com already have. You register, get the code for your website and use Addthis to share the page on the social networking sites that you already use.
Use Links and Backlinks
Links are already important for an article or any kind of online content, but linking to your other stuff helps guide readers from one topic on to another related topic. Using back links helps to promote your articles because it creates more of your content online, easy to find.
If you are a blogger, share extracts of your articles in your blog. That way, they will be indexed twice and potential readers will be able to find you more easily. Also allow visitors to subscribe to your blog with a service like Feedburner: Every time you update your blog with new content, subscribers will receive a notice.
Ask for help in spreading the word.
If you have written an important article, one that you think will be quite popular, don’t be afraid to ask some of your peers to share it with their followers. For example, send an email or direct message to people that you know well enough to ask a for a favor, asking them to share your article on their social networks and also promote on StumbleUpon or similar services that they use. Make it easy by including the exact text you want the person to share, including a shortned link to the article. Be sure to offer to promote one of their articles in return.